The mission of the Jersey Street Merchants Association is to position the historic business corridor of Jersey Street between Victory Boulevard and Richmond Terrace to become a viable consumer link between the upland portion of Staten Island and the economic corridor along the north shore waterfront.

This will be achieved by creating a sense of place for Jersey Street that will:

•Activate Jersey Street to achieve a safe walking corridor;
•Correct zoning to allow business and population growth;
•Adopt esthetically pleasing exterior design guidelines and practices;
•Create business supported community projects to enhance the neighborhood experience;
•Work with officials to obtain government services to support the area;

"When it comes to New Brighton - we mean business

Jersey Street Merchant Association

Mission Statement

Jersey Street Merchant Association Downloadable Marketing Deck

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Staten Island Downtown Alliance

​105 Water Street, Staten Island, NY, 10304

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